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Bronx Native, Sha Bussin Not Ya Cousin Releases New Visual, “VOSS”

Bronx Native, Sha Bussin Not Ya Cousin Releases New Visual, “VOSS”

Monday, 30 November 2020
Music Videos

 The Bronx, New York is known as the mecca of Hip Hop music. Several legendary creatives become passionate about the art of music at an early stage. Born and raised in the Bronx, Sha Bussin Not Ya Cousin has been creating his distinctive mark. Growing up in more complex environment, it motivated him to want to excel and pursue his passion with music. Creating authentic music that many can embrace is one way he uses music to express himself.

“My sound is like a clean cut diamond. None of my songs sound the same, but they all hit the same. I make music for people to relate to and create a positive vibe. I knew this one was a hit, right after recording it. My music is influenced by my upbringing. Growing up in poverty you see things from a different perspective. That “get it by you live” mentality really sticks with you growing into your adult years.”

In the beginning scene as he walks into a store the beat drops. Reminding us how this is perfect timing to be a boss. Shot in the Bronx, Sha takes us through the trenches. Remaining true to heritage his inspiration consists of different factors. After his first recording session for this record, he knew instantly it was a hit. He also engineered the entire song and listen to it over three hundred times before coming up with the creative direction for this visual. His unique thought process is displayed throughout the video. Click below to check it out!

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